Analytics

The Analytics dashboard gives you real-time visibility into how visitors interacts with your consent management, all under the functional Trustwards Cookie that doesn't collect any personal data.

Analytics data

Analytics provides visual insights into two key areas: how many visitors your site has received in the current month and how those visitors respond to your consent requests. These metrics help you verify your monthly visitors rate limit depending on your site's plan and it's consumption, optimize your banner design, understand compliance rates and identify potential issues with your consent flow.

Consent choices

The line chart tracks how users respond to your consent banner over time, categorized into three types:
-Accepted All: Users who clicked "Accept All" or enabled every cookie category. These visitors have given full consent for Analytics, Marketing, and all other tracking.
-Partially Accepted: Users who customized their preferences, accepting some categories while rejecting others. This typically means they allowed Analytics but rejected Marketing cookies, or vice versa.
-Rejected All: Users who clicked "Reject All" or disabled every non-essential category. These visitors only have Functional cookies enabled.

Privacy-First Analytics

Trustwards Analytics respects user privacy by design:
-No personal data: Consent IDs are anonymous and cannot be linked to individuals.
-No cookies for analytics: We don't set any cookies linked to the Analytics category. Consent data remains under the trustwards cookie that belongs to the Functional category.
-Aggregated data only: Individual consent records are never exposed in the dashboard.
-Your data stays yours: Trustwards doesn't share, sell or exposes any data.